Deciding on what to cover each month of an editorial calendar, or choosing small achievements that can help you move toward a very big goal, can be tough.
For some ideas on how to begin breaking things down, check out the hypothetical monthly themes associated with the five fun goals we outlined earlier this month.
Become a niche expert in 2013
Let’s pretend you want to be come an expert on dog leashes. Your initial goal breakdown might involve publishing articles around monthly themes, such as:
- January: Cover the history of dog leashes
- February: Basic dog leash safety
- March: Fashionable dog leashes
- April: Training dogs to behave well when on a leash
Publish your first book in 2013
When aiming you publish a book, your monthly goal breakdown might look like:
- January: Publish five vignettes highlighting the personalities of your characters
- February: Publish five vignettes from chapters you are beginning to write
- May: Publish a draft of the first quarter of the book online to get feedback, immediately incorporate feedback
- October: Compile the finished chapters, have them printed through an online service
- November: Send samples of your printed book to at least ten potential publishers
Publish X Hubs in 2013
If you want to publish a certain number of Hubs in 2013, consider selecting themes to stave off writer’s block and take advantage of seasonal surges in traffic by covering certain subjects right before interest in them peaks. Your monthly goals might look something like:
- January: Publish eight Hubs on subjects like Valentine’s Day, health, and goal achievement
- March: Publish eight Hubs on subjects like summer recipes, graduation, and travel
- October: Publish eight Hubs on the winter season and holidays
Become an active netizen in 2013
Because becoming an active netizen is a somewhat vague concept, it is best to break your goal achievement down into concrete monthly achievements.
- January: Become a more informed member of sites on which you are active (e.g. read their tutorials, get to know more members…)
- February: Research major social media networks and decide on a small handful you think would be worth your time (e.g. Twitter, Pinterest, and Flickr)
- March: Join one of those networks and get up to speed on the basics of being an informed member
- April: Join another one of those networks and do the same, while maintaining an active presence on the networks you have already joined and committed to
Build a robust online portfolio in 2013
Building a strong online portfolio requires a mix of research and content creation. To publish work that can help you augment your career or land new work, you might have a monthly breakdown like this:
- January: Evaluate your objectives (e.g. get hired by a design agency / become a freelance writer / look like a sound professional when searched for online…) and establish the best platforms and media through which those objectives can be reached.
- February: Create or refurbish accounts on any relevant platform or network and establish a content strategy for each account
- March through September: Establish a baseline amount of content you contribute to your collective online portfolio each month and STICK TO IT!
- October: Begin reaching out to experts and potential employers for feedback
- November: Incorporate feedback from experts into your online work
- December: Get more feedback, amend your work accordingly, and prepare to begin using that portfolio come 2014!