Two months ago, lobobrandon suggested that we make Amazon Capsules more attractive, observing that Amazon products presented on other sites for which he writes are more comely and also more lucrative.
We absolutely agree that better visuals can lead to better clickthroughs, and especially think that present that using more prominent Amazon branding and including a call to action to “buy” a product is one of the most important things to impact clickthrough rates to Amazon (though the single most important thing you can do is carefully choose just a small number of products that are directly related to the subject of a Hub- and give them insightful custom descriptions).
We have therefore updated the Amazon Capsule with an Amazon-branded buy button (as pictured to the right).
Should this update improve the performance of Amazon Capsules in your Hubs, we’ll stick with it!
Thanks for the great suggestion, lobobrandon! We appreciate your HubPages community activism. 😀