I was recently talking with former colleagues about HubPages and I was asked the usual questions. The first question is usually why should I write a hub as opposed to a blog.
I’ve already covered this question so I will focus on the other questions that I was asked:
How much money can you really make on HubPages?
Ultimately, that’s a tough question. It is much easier to talk about how the money gets calculated. At HubPages, authors get 60% of all AdSense revenues from their hubs as well as 60% of any the eBay, Amazon, or Kontera affiliate revenue. That’s all good and fine but how much money? It depends not only on traffic but also on the type of traffic. You need to attract traffic that matches the ads and promotions that you have on your hub.
How much money does our top hubber make?
You could focus on the hubbers that make the most money but that is misleading. You wouldn’t judge how much a typical book author makes by looking at J. K. Rowling’s salary. Of course, if you are writing your hub solely to make money, that is also not a good indicator of money potential since readers may not come back and Google search may penalize your hub page and you will be deeply buried in the Google search results.
Hubber revenue is private so I can’t state definitively the top revenue earner. I do know that one hub has often made over $100 in one day. This hub took about 30 minutes to write and it is over 2 years old. I’ve talked about it in a previous posting so go there if you want more details. Still, it is very misleading, in my opinion, to use this result as your yardstick.
OK, already, can’t you give me any dollar amount for an average hubber?
Well, assuming that you focus on providing valuable content to your reader, then here is the number that I’ve heard. If you do, say, 10 reasonable quality hubs each month for 10 months, then by month 11, you should be making roughly $50/month. Many authors make more than this and the web traffic is the limit for professional writers. Still, for the hard worker with average talent, $50/month should be achievable.
Here’s the reasoning behind this number. It takes time to build up web traffic. There’s a learning curve that happens as you become familiar with the hub tools available. And even following this, it takes time to build up your hubscore and attract web traffic. Keep in mind: hubs tend to be hit-or-miss. Your best hub may bring in more money than the other hubs combined but it is not always clear ahead of time which one of your hubs will be the most popular. That’s why you need to create 10 a month.
I’ve heard that hubs that are overly photo rich or have lots of videos do not do as well as hubs that are text rich. Additionally, it’s good to be active in hubpages. When you are first getting started, participate in the hub makeover forum. Get involved in the topic discussions and feel free to post requests and also to ask for help when it’s needed. Also, use tags. We have a tool to suggest tags if you have trouble coming up with terms.
Since it’s in HubPages’ interest to drive traffic to high quality hubs, we have a set of policies that are really designed to encourage best practices in hub creation. For example, while hubs can be used to promote web sites, we do not allow more than 2 links to any one external domain.
How long does it take to write a hub?
I’ve heard that it takes many people 20-30 minutes to write a hub of reasonably good quality on a topic that they are already familiar with: an evaluation of a movie, product, description of a hobby, or details on a good cause that you believe in, poetry, or anecdotes from your life. For me, it takes much longer than 30 minutes to write a hub, but I tend to write on ambitious topics like: How Long Did Ancient Civilizations Last? I’ve been most successful when I write about what I’m most interested in. I think that’s more important than writing to make money. By the way, the hub that I just listed above is my fastest growing hub in traffic. Who would have thought?
So, want to make some extra money. Feel free to take the HubPages challenge: write 10 hubs a month for 10 months and see if you are not making $50/month. Feel free to post your experience as a comment to this blog entry.